Top 5 Promo Products for the Auto Industry

Top 5 Promo Products for the Auto Industry

The Global Automotive Manufacturing industry is predicted to remain stable in 2019, reflecting the expectation for steady demand across key regions according to a report by Moody’s.

If you’re in the auto industry the increase in demand can lead to higher competition. To ensure your brand stands out from the crowd,  consider employing some new and innovative promotional material in your marketing campaign.

To get you started we’ve listed 5 products to help you promote your brand.

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Promo on a budget

Promo on a budget

Promotional giveaways are an exciting part of any campaign but it’s not always easy finding products to match your campaign budget.

Novelty products offer a slightly quirky and fun alternative to traditional promotional giveaways and are a cost-effective option. We offer branding solutions to any number of novelty items, everything from confectionery right down to rubber ducks. The opportunities are truly endless.

 

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Hop on the Easter band-wagon!

Hop on the Easter band-wagon!

Photo by Tim Gouw on Unsplash

In 2018, it was estimated that Australians would spend close to $210 million on chocolate during Easter. Needless to say, retail and food industries reap tremendous benefits from this holiday.

However, with a well-thought-through marketing strategy, there are plenty of opportunities for businesses in less obvious industries to also hop on the band-wagon. Take Mercedes-Benz as an example; in 2013, the company used direct mail to send camouflage-decorated Easter Eggs to American soldiers who test drove the latest G-Class model. This proved to be a very successful campaign for the brand.

So think ‘outside the egg’, and find ways to stand out with your marketing campaigns this Easter. To get you started, we’ve listed a few promotional products to consider incorporating into your marketing plan to help associate your brand with a time of joy.

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Here for good

Here for good

The State Government’s bans on single-use plastic bags is a clear sign that consumers care about their impact on the environment and are starting to hold companies accountable for their practices.

If sustainable practices are part of your business strategy, incorporating eco-friendly promotional products allows you to do good for the environment and appeal to the growing consumer base who champion sustainable living.

To help you get started we’ve listed 5 sustainable products which can be incorporated into your marketing and promotional strategy.

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Plastic bags are out! How the ban has given rise to the tote bag!

Plastic bags are out! How the ban has given rise to the tote bag!

It’s official.

As of this year, New South Wales was the final state to join the rest of the country and head towards the ban of single-use plastic bags as part of an initiative to reduce landfill waste, litter clean-up costs, the danger to wildlife and pollution of the natural environment.

To demonstrate their commitment, Woolworths and Coles phased out single-use plastic bags nationwide in July, with Target and Kmart close behind, aiming for the start of 2019.

While the campaign is the right move and encouraging people to switch to reusable options, the need for bags remains strong, presenting the opportunity for tote bags to take centre stage.

Let’s discuss this greener reusable (and suddenly more popular) option in more detail.
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10 promo products that will improve your next mailing campaign

10 promo products that will improve your next mailing campaign

Direct Mail Campaigns are a popular way of getting out into the market and raising awareness. Something physical can be particularly refreshing as customers are bombarded in the digital space.

However, there can be a lot of letterbox clutter that your piece must compete with which can also distract your audience.

So, add that little touch of excitement by including the following branded promo items that your customers will love and won’t be able to ignore.

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The top 5 latest tech promo items released in Australia

The top 5 latest tech promo items released in Australia

At Blue Star PROMOTE, we absolutely love new technology!

It’s so exciting when new promotional items become available, showcasing the latest in innovation and design.

But it’s just as exciting to consider the potential of these new items in the hands of the right brand, who use them in clever ways to engage their audience!

Take a look at our top 5 new tech promotion products available now.

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