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About Us

With offices across Australia as well as China, Blue Star PROMOTE has all your promotional and corporate merchandise needs covered. 

Blue Star PROMOTE creates, sources, produces and distributes innovative and unique corporate and branded merchandise, apparel and awards solutions for some of Australia’s leading corporations and retail brands. 

Promotional merchandise can be used in a number of ways to enhance a company or brand’s interaction with its customers, staff and other key stakeholders. Promotional merchandise can be used to increase brand awareness, build positive client relationships, reward staff, drive sales and foster customer loyalty through rewards and consumer promotions. 

Blue Star PROMOTE works collaboratively with customers to come up with merchandise solutions that include branded collateral for consumer promotions; trophies and awards to celebrate staff milestones; corporate apparel including uniforms and safety wear; and a host of other branded accessories. 

One of the great advantages of being part of the Blue Star Group is that we work with our other divisions to bundle products with a customer’s point of sale collateral. This improves efficiencies especially for gift with purchase promotions and provides a seamless, integrated solution for customers with multiple store locations.

Blue Star PROMOTE also works with customers to activate online promotions and provides fulfillment in the back end. Additionally, our customised online portal allows customers to manage their promotional merchandise through a user-friendly interface. 

Imagination, passion and a commitment to ethical business enables Blue Star PROMOTE to deliver high quality products and exemplary customer service to many of Australia’s most high profile brands. 

Let us show you what we can do for you.


Our People

At Blue Star PROMOTE, the team is passionate and committed to finding the right products and solutions to suit; from events to corporate gifts to team rewards and recognition to campaigns and more. Meet some of the team below.

Phill Oliver
General Manager
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  Michael Buckland
Head of Sales 
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  Maria Kyriacou
Head of Production 
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Jurgens Brune
Account Director 
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  Etta Hurst
Account Director 
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  Peter Pan
Financial Controller 
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Elizabeth Petrovski
Account Director 
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  Belinda Johnson
Account Director 
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Powered by IVE

Blue Star PROMOTE is part of the Blue Star Group and a Division of IVE Group. IVE Group Ltd is an ASX listed vertically integrated marketing and print communications provider. IVE enables its customers to communicate more effectively with their customers by creating, managing, producing and distributing content across multiple channels. IVE has an unparalleled product and service offering in Australia and holds leading positions across multiple sectors.

IVE approaches the market with a solution-focused strategy and consists of 4 operating divisions – Kalido (data, customer insights and marketing automation services), Blue Star Group, Pareto Group (fundraising specialists-NFP sector) and IVEO (creative services and managed solutions).

IVE employs 1,500 talented and committed people across its operations in Sydney, Melbourne, Brisbane, Singapore, Hong Kong, China and New Zealand. The Group services all major industry sectors including financial services, publishing, retail, healthcare, communications, property, clubs and associations, not-for-profit, utilities, manufacturing, education and government.